What can I do for you?
Which path is the right path?
More often than not, my clients have a pretty clear idea of what they want to achieve, whether it’s increased sales, column inches, community and customer engagement or just professional and natural writing that speaks clearly to who they are. The problem that’s been holding them back? Time, conflicting priorities and/or uncertainty as to the best approach. That’s where I step in.
I’m a sounding board, a mood board, a whiteboard and then, I hope, a boardwalk that sends you in the right direction. Sometimes that means giving me free rein to get things going while sometimes it means giving me a tight brief and key messages to turn into clean, tidy prose that does exactly what you want it to.
There’s another factor that I’m seeing more and more: a reliance on AI and LLMs. It might seem like a quick and cost effective fix but when you end up with something that’s lost your brand’s voice and identity, more work’s needed. I’m here for that too. Give me what you’ve got and I’ll spruce it up and make it stand out. All it can take is a human who can take a step back from the AI copy and then tweak those words into something wonderful and unique.
That’s not all I do, though (see right). With almost two decades of recruitment experience, I help people navigate the minefield of CVs, cover letters and applications. I’ve helped students applying for halls and scholarships and adults who just don’t know where to start. With AI making both sides of the job market ever less human and ever more challenging, I can help with pointers, how-tos, what-not-tos and strategies that will help you get seen and heard.
Whatever your comms challenge, sometimes you just need fresh eyes to help you see the woods from the trees and get you back on track. Let’s talk.
A snapshot of my offerings
Website and blog content
EDMs and newsletters
Media releases and engagement
Stakeholder communications
Stakeholder reports
Community engagement
AI adjacent copy work
AI reworks
Marketing collateral
Editing and proofreading
Communications strategy and templates
Recruitment and applications assistance
The nature of my work means that a lot of what I’ve written does not have my name to it, nor is it always publicly available. If you’ve got specific questions about my work, I’m always happy to answer them but, in the meantime, you’ll find some samples of my published work in the link below